Lorna Jane is the Hottest new activewear line to hit the United States. For Australian women, LJ is a lifestyle – they adorn the clothes, breathe the energy and embrace the Move, Nourish, Believe philosophy that LJ created. They call it the “sisterhood” and it’s way beyond a few cute tanks and running tights – it’s about women supporting each other to be happy, fit and healthy. We are so lucky now that the LJ movement is finally here in Seattle!!
I had the pleasure of attending the LJ Fit Challenge Launch Party at the Downtown Seattle Lorna Jane store last night. Nestled in the heart of Seattle in Westlake Center, you walk in the store and immediately feel the excitement and energy that is all so true to LJ. The clean, organized layout is, of course, a dream for me. The bright colors, smooth textures and fierce designs are unique and fresh. THIS is the definition of Fitness Fashion.
And then there’s the Active Living Room – the LJ Downtown Seattle store has a BEAUTIFUL (bright pink & white!) fitness studio inside! They offer FREE classes every day of the week including a rotation of CroYo Fit, Zumba, Insanity, Yoga, Cardio Burlesque, Tibata, & Barre among a few other awesome fitness styles!
The LJ Fit Challenge, which I detailed in a previous post, kicked off globally yesterday and the Lorna Jane Downtown Seattle store had a fantastic event which included a demo of six 20-minute classes from the styles I listed above. So I grabbed my best friend and we joined the party! I have to tell you, I am very proud to say we accomplished the whole series! I will be detailing a few of the workouts further in future posts (because I have found some new obsessions!), but I must tell you CroYo Fit (cross training mixed with yoga) was SO fun! Especially since she had Beyonce on her playlist (you all know by now this gets me every time). I also completely adored Cardio Burlesque – a barefoot, choreographed routine that brought out the sexy in every single girl in the room. Tibata and Insanity KICKED my butt – but let’s face it, we all need a little push. ♥
And then there’s the CLOTHES!! Check out some of my faves:
From the Aviator Statement Jacket (top right) to the Bring It Sports Bra (bottom right – underneath vest), I am 100% OBSESSED with Lorna Jane…I even came home with the eye catching Wildside Excel Zip Through (bottom left) Love! ♥
Talk about an efficient evening! I torched some major calories while exploring new fitness adventures, indulged in beautiful fashion…and the best part ~ I made so many new girlfriends! LJ is the real deal with their “sisterhood” mentality.
A little cherry on your cupcake? LJ Downtown Seattle offers 10% of your store purchase when you take a class! Incentive to workout? Um yeah!
What do you think of the styles above? Anything spark your fancy? ♥